Designing Your Website – Important Basic Features

DESIGNING YOUR WEBSITE 
Websites are created every now and then for different purposes, some have been created to give out information, some for entertainment and some like an eCommerce website are built with their own unique character that is designed to lead the visitor to one simple task – make an online purchase. While creating the site a web designer needs to consider various online selling principles while designing the website.
Many of you might wonder why an eCommerce website design is different from any other designs. Firstly, it had to be extremely attractive, well organized and arrangement of right colors that fits the spirit of the website and so on. However if you have a closer look at some successful eCommerce websites it will reveal the conceptual differences that are typical in a successful eCommerce website.

IMPORTANT BASIC FEATURES
While designing an eCommerce website, a design specialist needs to follow certain designing principles:

1. It should be a pleasant experience for the user during his online shopping.
2. Sufficient information should be provided on the website owners and why they should be trusted.
3. Users must find the website easy to use till the end.

These principles are not new. We all know that these basics are implied on us in our day to day life which we experience in malls, various other shopping centers and every other market place that is eagerly preying on us to open up our wallets. A website design company also meets similar challenges, trying to translate those conventional marketing techniques to the virtual world of the internet. You might have notice that eatery or bakery are always at the far ends in malls or shopping centres, they are deliberately placed so that their delicious aroma could drag customers towards it while also tempting them with other goods on the way.

DRAWING AN IMAGINERY PATH
How exactly would you draw an imaginary path in a web page? A path is designed to lead the visitor with just one motive…make an online purchase. Unlike supermarkets websites don’t have any smell, so attraction is what a website basically has. An eCommerce website designs are also about its layouts. One important aspect while accessing a web page is where the user’s eyes look first. Many researches have been done on this topic. Most of them showed that the middle left side area will attract the most attention followed by the center of the page. Through these techniques a walking path was drawn by the design companies for attracting the viewer’s eyes, same as was done at the supermarket and shopping centres. A reputed and experienced web design company would know how to create designs meeting those demands.

CONCLUSION
Internet surfers are known for their impatience. And this is why it is very crucial to draw their attention during the first few seconds of their stay. This is the part where your headline could play an important role, as this is the first thing that a visitor would see.
As was said, it is the quality not the quantity; the same implies for design companies too, so if you are opting to own make sure they meet with the demands, yours and the virtual market.